The idea behind Engagement rate on Instagram was to let users share videos and photos This has evolved in the past decade or more.
Instagram has the highest growth rate of any online shopping platform in the world. We know what you’re thinking. While Instagram was initially designed to be a platform for sharing photos and videos. However, the way it’s used has changed in the past 10 years or more. The business of people has grown dramatically thanks to Instagram.
In this article, we’ll show you the most effective ways to increase Instagram followers. In the past, growing followers on Instagram was simple. But, as time passes the organic growth through Instagram became more challenging. Reaching out to people and getting engagements on Instagram is not easy right today.
Let’s face it, however, let’s take a step back for a second. Millions of Instagrammers are still earning an income from Instagram. How do they make it?
What if we told you what you have to do to achieve the same kind of traction? Here are five ways to get it right on Instagram –
#1. Storytelling is essential today.”
Since that “Story” section was introduced in the year 2000, it has completely transformed everything. Stories are the perfect way to give a sneak peek. If more people know what you’re up to they will be able to relate to you more.
Highly successful Instagrammers do not compose everything. They simply make an audio clip and then talk to their audience. This is how you can build an authentic connection. The idea of creating a community in your niche is the goal. It is possible to do a lot through stories. Many Instagrammers make use of polls to learn about the latest market trends. But, conducting polls can be an easy option too! It’s all about having fun with your crowd.
Additionally, you can host giveaways, too! Making your story popular through storytelling is simple. Making challenges or competitions around your area of expertise is the easiest way to go. Just ask your followers to participate. Place the carrot before them, of course. It could be something important or unusual, or just expensive.
Have fun with stickers and inquire about how great a certain image is. You can also use “Ask us anything” on stories. Instagram is about how active you are on your profile. If you are more active with your followers, they will see you more. Additionally, there are many filters you can use. Utilize them to display what your day-to-day life looks like.
#2. Just Be Consistent
It’s not all about the consistent posting. However, it is an important aspect. Let’s revisit it in a bit. Let’s talk about consistency that people will not reveal to you.
You should have a solid bio. What does that mean? In the beginning, determine the area you are in. Your bio must convey something about you or your company. But not too much. People are linking themselves to certain socio-economic movements. You can go “plastic-free” or identify yourself as a local supporter of artists. This is a great way to create your bio.
Your reputation will be judged on the bio you write. Be gentle, but solid. Also, you should have the ideal logo for your display. It is recommended that you have a site and it is recommended that you convert your website into an account for business. Take a look at your feed. If you have too many hues, it won’t take in engagements. Keep the colors of your Instagram feed synced. Brands are remembered by an emotional connection and the colors. You must ensure that you’re doing this right.
Following visual consistency, you need to increase your frequency of posting. Do not post too frequently (like every 3 days) or don’t publish frequently (like each 3-4 hours). Both are harmful to your cause.
#3. Engage with influential people
Engagement with influencers can be accomplished in a variety of ways. Let’s look at paid advertising. They may either write an article about you that is unique or give your name a shout-out. But, not all have the money to pay influencers.
So, how do you get to get your message out? You can work with influencers. But to be able to do this to work, you must possess something unique. If you do not bring something you can offer, there’s no way that influencers can offer anything to you. Some influencers are willing to promote in exchange for a product or service.
Another great way to get greater engagement is to live stream with influential people. We’re sure that few people are aware of this. However, some experts like Neil Patel agree. This is an opportunity that a lot of people are not aware of.
Go live on the internet and talk to influencers. You don’t need super-influencers even. Find micro-influencers that size range of between 10 000 to around 100 thousand. They typically have more authority and a highly active fan base.
#4. Instagram Reels
Since TikTok video clips have been popping up all over the place. But you must agree to the idea. It’s small, sharp, and has a strong message. This is all you need. Why bother with 10-minute-long videos anymore. Every social media firm is creating its own.
Within a few months of TikTok’s debut, YouTube got their Shorts, Instagram got their reels, and so on and on! It’s easy to can get the picture. Upload small bits of information, with a lively background. You must ensure that something is taking place within the frame. That’s all. You can add trendy music to it. Make sure you use relevant hashtags for it. Boom!
The engagements of your clients will increase dramatically.
#5. Understand your audience
That could have been the point of departure! It’s better early than never. So, it’s a good idea to know your target market and your potential audience.
If you’re a brand, you must find the right people for your brand. It’s not like everyone is on Instagram to find your products or services do they? Let’s say that your product/service is suitable on a social media site (and not some other software).
Once you have a pulse, you’ll get these posts much more easily. Different types of people do not have the same reaction to the posts on social networks. Don’t try everything as well as use the “more the merrier” approach. It’s not working when your posts don’t receive responses despite having hundreds of thousands of fans.
In the final analysis, all that can be said is that Instagram is amazing! They may have cut edges by using an algorithm. However, they’ve provided many opportunities to grow organically as well!
We hope you’ll use our advice to get more likes on Instagram posts. If you’re already doing it right don’t forget to post your Insta ID/link in the comments section below. Tell us why you’ve been doing amazing.