Time is money.
This statement is common, and everybody knows about it since human society took its first baby steps.
But does it count for the digital neighbourhood? Is it essential when matters of SEO are involved, and we consider the size (and just the size) of a website or a webpage?
It definitely does.
Your webpage size matters a lot for digital marketing and SEO related tasks.
The average time a person stays on your webpage depends on the following factors.
- How long does it take your webpage to load
- What is the content you shared on your webpage
- If there are any programming errors like code bloating
- What images; videos, or other graphical content are used and how they’re used
- If your page is healthy for web hosting
- If the webpage is mobile friendly
- you share quality content
Where is the factor of time here apart from the first point?
Well, there is. You have not noticed it.
The factors or qualities of a webpage that that has just been mentioned are the ones that work the best when they reach your audience FAST.
Let’s look at the surveys.
Neil Patel from Ubersuggest has found out that your page, if not loaded properly in 3 seconds, will miss 40% of visitors.
That’s actually a lot of visitors if you’re not in the habit of ignoring numbers.
This fact has again been backed up by another Statista survey that discovered that SEO professionals face major issues considering the size of a webpage even after broadband Internet and Mobile Internet runs at 105.15 Mbps and 55.95 Mbps, respectively.
Well, if that doesn’t make you look back at your SEO strategies, then what will?
But, don’t worry. This blog has got you covered. Just keep on reading it till the end.
Why SEO Webpage Size Is Super important
Whether or not you’re using a very bad credit loans no guarantor direct lender or business insurance plans to fund your SEO department, you must invade the workforce and sit down with your professionals for webpage size optimisation (and perhaps a good cuppa tea).
The thing is, SEO webpage size determines a lot of INITIAL factors that can either make or break all the endeavours of digital marketing.
A webpage size is also essential to keep your viewers and customers engaged in your website in a very productive way so that leads are generated, converted and ACTUAL SALES take place.
So, the SEO web page size is very important, and the following points will justify that.
It’s Important for Ranking Your Webpage
Google Webmasters states that 70% of the consumers pick visit a website because it loads fast.
When a website has fewer bloating issues and sizes that cooperate with the general Internet speeds across several devices, it becomes easy for a user to actively engage in the website and stay with it for a period of time.
The faster your website loads, the better it is ranked in the SERP and comes in the first results when a search is done.
So, it is not just quality content and keywords, folks! You need speed as well.
It Helps you Get a More Affordable Hosting Service
No one wants expenses to cross limits.
With a website that loads slowly because of its large size and poor optimisation, it would have less number of visitors.
That includes that extra-large bandwidth you need for helping it load fast.
Web hosting providers offer all of these services to you. When your provider analyses these issues, chances are you’ll end up paying a little bit more than what you had in mind.
It Can Get You More SEO Mobile Visitors?
And that means visitors use a Mobile device like a Smartphone or a Tab.
If your website isn’t mobile-friendly or optimised effectively for the mobile interface, it will take time to load on mobile devices, whereas it would load faster on a computer or laptop.
Not making your website mobile-friendly can result in losing potential viewers, and eventually, your ranking will get compromised.
Luke states that 3G Smartphones are (or have been) 40% slower than a desktop computers. A 4Gone is 12% slower.
You cannot blame the Smartphone for that. It’s such a wee device with so many chips and codes in it.
However, you can still make your website be the buddies of mobile browsers and interfaces, right?
What You Need to Do with SEO Page Size
Here are some quick tips to optimise the webpage for your SEO operations. However, you might need to invest in some tools for these procedures. Consider taking out an online loan without a guarantor, as these loans are offered fast and come in relatively low-interest rates.
Take Care of the Images and Videos
Images and videos take most space. But they make your page look attractive and help your visitors be glued to it.
Here’s what you can do:
- Add attractive images but convert or compress them to keep their sizes relatively lower than usual. Use Kraken.io or EWWW Image Optimiser for these tasks
- Reduce the number of images on your webpage
- Go for creative but meaningful images
- Help videos work in the ‘pop-up’ way instead of being embedded in your website. In this way, you can save space and help your website run faster. Use Video Lightbox for this task.
- Keep the videos short; brief, and crisp
- Stop autoplaying audio or video unless it is really necessary
Manage the Comment Sections
Customers’ or Viewers’ comment sections are like the stepping stone of business-customer communication.
But, such an addition to your website needs space.
Why don’t you try a 3rd party tool such as Disqus that will optimise the comments by controlling the comments and refining them each time so that they get to be an efficient addition to your website commercially?
Avoid Using Unnecessary Fonts
Fonts are interesting and effective.
But, exaggerated fonts can take up more space and prevent your website from loading fast.
Keep them simple and add them in lower sizes so that they don’t contribute to lagging when it comes to loading your website.
Minify; Minify and Minify
What it means is that it minimises the unnecessary content from your website.
What are those?
Well, there are CSS; JS codes that take up extra space in your website. This phenomenon is technically known as code bloating.
Again some brands use a lot of plugins on their websites. While some of that is still okay, adding many plugins only make your website be more sluggish.
Minifying means getting rid of these unnecessary and space-consuming codes or comments.
Need a tool? Well, you can use WP Super Minify or visit Google’s guide about the minifying process.
To Conclude: Use CDNs
They are known as Content Delivery Networks.
The network is an interconnected server based connection that uses geographical locations to deliver content.
What it means is that a searcher will only get to access a website if he or she searches in a location where the website information has been stored.
In this way, a website loads faster because it needs to handle viewer engagement of just a few individuals rather than many.
Use tools like Page Size Extractor or Website Grader to help you with this. Get a personal loans for bad credit no guarantor if you’re in need of some quick cash.
Always remember the influence your webpage size makes on your viewers can mark the beginning of a business.
So, take care of it.
And keep an eye on it to optimise it more and more.