If you are looking to know how to create a Facebook page for your business or also called a Fan Page or fan page, it is because you are with the idea of having one more showcase for your Social Servicing company (IGDean.com) in one of the social networks that currently has the most users.
So do not hesitate to read these lines because I am going to teach you in a few steps how to create a Facebook page and configure its main data in the best way so as not to screw up.
Go for it!
How to create a Facebook page
The main feature that you can achieve if you decide to create a Facebook page is the possibility of being able to communicate in an easy and simple way with those people who have shown interest in your business by becoming followers or fans of your Facebook page.
Thanks to it, you will be able to maintain dialogues and interactions of different kinds with which to achieve a greater rapprochement between your company and your fans, as well as being an excellent marketing tool for social networks.
Where do I start before creating a Facebook page?
The first thing you have to do before starting the process of creating a Facebook page is to be clear:
- -Name of your Facebook page
- The name that you are going to give your page.
The username of a web page which is @username
Although you can modify these elements later, it is good that you have everything in mind so as not to waste time doing things twice.
Learning how to create a Facebook page for companies
Then we can start the process of creating Facebook pages by accessing the options that you have available on the right side of your personal profile as I show you in the image.
Just by clicking on the “Create page “section you will access the next step that will take you directly to choosing the type of page that best represents your business. You also have this option available in the lower area of the left side.
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How to create a page on Facebook: The types of pages to choose
In this second step , it is time to define what type of business best suits yours among the groups that Facebook offers us.
In them you can choose the following options:
– Local place or business
Category designed for all those businesses that have a physical location, that is why they will not ask for location data: country, city, address, telephone…
– Company, organization or institution
This category is designed for all those companies and institutions that do not necessarily have a physical place to serve their clients. No need to enter address.
– Brand or product
Here are categorized those companies of any type that have a brand recognized in the market or a specific product and with the characteristic that they can have physical premises and sell at the same time online.
– Artist, musical group or public figure
Category in which public figures, artists and music groups are included.
Focused on magazines, movies or radio and television shows.
– Cause or community
With a focus on any type of group, cause or non-profit institution. As you will see, you have several options available.
Therefore, if you are a bit confused, I am going to leave you displayed some of the most common types. That you can select so that you have an idea of how the pages are classified on Facebook.
- Add the page name
- The names of the pages must reflect the content of the same and cannot include :
- Terms that may be offensive or violate the rights of other people.
- Capital letters must be used correctly and only the whole word may be capitalized in acronyms.
- Unnecessary punctuation or symbols.
- Long slogan-style descriptions.
- Variations of the word “Facebook”.
It is not allowed to use brands, organizations or public figures that are not managed by an authorized representative.
Page names cannot consist of just generic words (eg “Pizza”) or generic geographic locations (eg “New York”).
Upload your profile picture to your Facebook Page
Have your profile photo ready that is as representative as possible of your company. This is displayed with a resolution of 170 × 170 pixels on computers, 128 × 128 on smartphones and 36 × 36 on most basic phones.
Add your fan page cover photo
The cover photo is of great importance and I recommend that you spend a little time doing something really impressive. aAnd that transmits the message you need to communicate.
- It is displayed with a resolution of 820 pixels wide by 312 high on computers. And 640 pixels wide by 360 high on smartphones.
- must be at least 400 pixels wide and 150 pixels high.
- It is advisable to use JPG or PNG files.
I recommend that you read the post on How to create free and effective Facebook covers in just 5 minutes so that you can get cool ideas and make it super easy for you to make your own cover like a professional.